Magna-Tiles, identified for its magnetic building units, has appointed Rick Keuter as its new Product Growth Director.
In his new position, Keuter will likely be chargeable for spearheading the creation of cutting-edge merchandise that align with the corporate’s mission of Selling Significant Play to youngsters of all ages. His strategic imaginative and prescient and fervour for crafting participating play experiences will contribute to the model’s future.
Keuter brings greater than 20 years of expertise to the position, having beforehand held positions at Spin Master, Hasbro, and Jazwares. In his expertise, he has demonstrated a eager eye for figuring out traits, envisioning charming merchandise, main groups, and bringing modern concepts to life.
“[Rick’s] huge experience and confirmed observe report in product improvement will likely be instrumental in pushing the boundaries of innovation, enabling us to ship thrilling and transformative toys to our customers internationally,” says Michael Valenta, President of Magna-Tiles.
