Jada Toys is gearing up for an enormous launch and a brand new collaboration.
This weekend, the maker of finely-crafted die-cast toys and collectibles will return to FuelFest, going down June 3 at Irwindale Speedway outdoors of Los Angeles.
On the occasion, Jada Toys will unveil its new, “luxurious” die-cast assortment, TrueSpec, and a collaboration with FuelFest referred to as CASTED.
“Jada has been a key participant within the automobile tradition group for many years, so unveiling TrueSpec at such a core occasion for the group makes excellent sense,” says Invoice Simons, CEO of Jada Toys. “The launch of TrueSpec, coupled with the CASTED contest, on-site giveaways, and among the thrilling expertise we’ve got stopping by the sales space this yr will make the occasion one of many largest but for Jada.”
Timed to the discharge of Quick X, the most recent movie in The Quick Saga, Jada Toys will supply attendees a shot at profitable Quick & Livid Nano Hollywood Rides after they take a look at the Quick 9 Dodge Charger on show. Actor Cody Walker, who famously stepped in to finish the work of his late brother Paul Walker on Livid 7 is about to make an look on the sales space.
This new vary of premium high quality die-cast autos launches this fall with a group impressed by a trio of leisure properties from the Common Studios portfolio: Knight Rider, Jurassic Park, and Quick & Livid. In keeping with Jada Toys, the brand new vary is designed to seize “the essence of every vehicle in stunningly life like vogue with meticulous craftsmanship … excellent for collectors who recognize automotive artistry.
Jada Toys and FuelFest have teamed up for CASTED, a brand new fan occasion through which real-life rides have a shot at being made right into a die-cast collectible that anybody should purchase. 5 autos registered for FuelFest this yr have been chosen to compete, with fan votes being collected on the Jada Toys sales space or on-line through the @JadaToys Instagram account.
The 5 Finalists Embody:
- 2004 Honda S2000
- 2015 Liberty Stroll Nissan GT-R
- 2021 Liberty Stroll Chevrolet Corvette C8 Z51
- 2022 Chevrolet Camaro ZL1 1LE
- 1995 Acura NSX- T
The winner might be revealed subsequent week.
For extra on what Jada Toys is as much as, take a look at the 2023 Licensing & Leisure Difficulty of The Toy E book, out there June 13.