CAMP to Open Immersive ‘Bluey’ Expertise in Los Angeles

Children will quickly have the chance to chuckle, play, and fake with Bluey and her household at CAMP’s latest immersive journey.

Bluey x CAMP opens in Los Angeles on Nov. 6 at CAMP’s West Coast flagship retailer at Westfield Century Metropolis. Households will be capable of go to Bluey’s residence, a 5,000-square-foot home impressed by the Emmy Award-winning present of the identical identify and created in collaboration with BBC Studios. With dancing, video games, and a meet-and-greet finale, that is the last word Bluey expertise.

“Creating Bluey x CAMP in collaboration with BBC Studios is an unprecedented alternative to create the primary immersive expertise within the U.S. for the world’s hottest household property,” says Kirk Larsen, CAMP’s Chief Inventive Officer. “Not solely is Bluey a wildly beloved present, its core traits — parent-child imaginative play, relatable comedy, and foolish enjoyable — match with all the things CAMP stands for. It’s a match made in Heeler Heaven.”

There are many enjoyable actions for youths to get pleasure from at Bluey x CAMP. They’ll play their favourite Bluey video games, resembling Magic Asparagus and Keepy Uppy, exhibit their finest strikes in Bluey’s playroom, or climb by way of a two-story pillow fort and a cardboard field citadel with slides. Children also can get pleasure from a brief Bluey animation, store unique Bluey x CAMP merch, and snap a selfie with Bingo and Bluey. Lastly, be looking out for hidden Easter eggs from fan-favorite Bluey episodes nestled all through the home, resembling backyard gnomes, tennis balls, and lengthy canine galore.

“Our collaboration with CAMP gives a unique alternative for Bluey followers to immerse themselves and play within the Heeler household’s world,” says Suzy Raia, Senior Vice President of Client Merchandise and Enterprise Growth for North America and Latin America for BBC Studios. “The staff has lovingly and joyfully introduced Bluey‘s iconic residence and a little bit of Brisbane to life for an unforgettable expertise for youths and households.”

Households not within the Los Angeles space can get in on the enjoyable by buying the Bluey assortment of youth and grownup merchandise on and in different CAMP shops nationwide. They’ll additionally take part in certainly one of CAMP’s meet-and-greets with Bluey and Bingo at choose CAMP places, together with Dallas, Atlanta, Boston, and Chicago. Households should buy tickets for the meet-and-greets here.

Bluey x CAMP will probably be in Los Angeles for a restricted time earlier than transferring to a different certainly one of CAMP’s eight places, to be introduced at a later date. Restricted tickets for the expertise can be found on-line at or in individual at CAMP.

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